Documentary

Radio Trailer

Newspaper Advert

Evaluation Q1

Evaluation Q2

Evaluation Q3

Evaluation Q4

Evaluation question 4
by: oliviafreitt

Audience Feedback

This was some of the feedback we were given from posting our video on YouTube (http://www.youtube.com/watch?v=SrJUUJDFTdg)















According to our YouTube feedback, our documentary was clear and has a variety of different topics throughout the first five minutes to keep the audience interested. However the editing could have been improved in places and the voice over could have sounded more enthusiastic. 

This was some of the feedback we were given from posting our video on Facebook:

Our Facebook feedback was more positive than the YouTube, as everyone said that they would want to watch the rest of the documentary. The audience said it was very informative, there were a variety of different topics, the cutaways were related to the topic and so were the interviews used. The audience also said the song choice was appropriate. However; the voice over was not edited as well as it could have been and some cut aways should have stayed on the screen for longer.

Questionnaire for audience feedback

Questionnaire

On a scale of 1-5, please rate the following:

Informative

1    2    3    4   5

Entertaining

1    2    3    4   5

Eye Catching

1    2    3    4   5

Technical Quality

1    2    3    4   5

Follows the code and conventions of professional documentaries

1    2    3    4   5

Permission to film Under 16's

This is a screenshot of the letter that Ashleigh O'Sullivan wrote, to give permission for us to film her children who are under the age of 16

Newspaper advert production

This is the original picture of the coin

This is the original picture of the cow



I used the Magic Pencil Tool on Photoshop, to cut out only his head

I also used the Magic Pencil Tool, to cut out around the pound coin

I took the original picture off the coin by using the Clone Stamp Tool and painting over the design

As the painting was taking a while to do, once I had done a fair amount of cloning, I used the Lasso Tool, to select a particular part of the clone.

I then copied the part that I selected and pasted it several times until it filled the whole coin and then looked like this.

Once I had imported the cow onto the coin, I used the Elliptical Marqee Tool to put a circle around the coin, just to remove the rough edges and make it look more smooth.

However, I cut off some of the cow's ear whilst using the Magic Pencil Tool, so I had to start again...

This is what the coin looked like, once I imported the improved cow's head

The coin still didn't look real, so I had to emboss the cow layer. However the Emboss tool made the head look silver, so I made an extra layer, and made it a transparent gold colour, to blend in the colour of the cow into the gold coin.

This was the original layout of the print advert, however leaving the background white didn't follow the codes and conventions of a BBC1 newspaper advert.

We liked this layout, but we didn't like the gold boxes around the text, as it took the attention away from the image




I tried different layouts for the print advert...









































































Until the group finally agreed on the best and final print advert...

Drafting newspaper advert

The kind of newspapers the advert will appear in broadsheets newspapers, such as The Independent

Codes and Conventions of newspaper adverts

Codes and Conventions of a newspaper advert:

• Depths of field images
• Title is at the bottom left side of the advert
• The channel logo is on the right
• The channel, time and date are placed underneath the title
• They mute the colours on the image to make the logo and information more clear
• The logo matches the colour of the documentary
• The mise-en-scene has to be appropriate
• There is usually a slogan with a pun

Recording and editng radio trailer

To import the footage from our documentary, I had to go into 'file', 'import' and then select the audio files.

To cut the audio files, I used the Mark In and Mark Out tools, to get the correct footage as in our order list.

To change the volume on each audio file, I used the Add Remove Keyframe to alter the volume.

To cut out parts of the song, I used the razor tool and deleted the unwanted parts.









To shorten any audio files on the timeline, I used the mouse to scroll over the part I didn't want.

Scripting radio trailer

Intro Music

Do you like milk?

·         Vox Pop of Lady in Green coat: “Yeah, but not in tea or coffee”

·         Interview of John (Dairy Crest Wirral Manager): “who doesn’t like milk?”

·         Ellen (Milk Phobia) Interview: “who doesn’t like milk?”

·         Ellen (Milk Phobia) Interview:“I’ve seen pictures of myself drinking milk and it really freaks me out”

·         Interview of John (Dairy Crest Wirral Manager): “I’m just responsible for the day-to-day running of the depot”

·         Interview of John (Dairy Crest Wirral Manager):  “boomin’ Business”

·         Interview of John (Dairy Crest Wirral Manager)  :“very much an online business”

·         School Dinner Caterer Interview: “They need calcium to help them grow”

·         School Dinner Caterer Interview: “it’s government guidelines”

·         School Dinner Caterer Interview: “I do think children benefit from it”

How much is a pint of milk?

·         NHS Nurse: “pint of milk, mmmm... good question!”

·         Ellen (Milk Phobia) Interview:  “I wouldn’t have a clue how much a pint of milk is”

·         Interview of John (Dairy Crest Wirral Manager): “68p”

Milking it is served on Wednesday the 9^th May, 7:30, BBC One

Outro Music

Codes and Conventions of radio trailers

Codes and Conventions of a radio advert:

• They use sound from the documentary
• They have a voiceover
• They end with a different, more clear voice
• the ending voice says the title, channel, date and time
• Outro
• they use a music bed

Voiceover Recording

We recorded our voiceover in the school radio room as it's very quiet. We had a brief practice using the machinery before we started, as the equipment is complex and takes a while to understand how to use it. We thought it would be better to practice, so when it came to recording the real one, it would be less likely that we would make any mistakes. The person we chose was a sixth form student and we chose her because she has a very serious tone to her voice and we thought it would go well with the tone of the documentary.

Scripting Voiceover

Voiceover script

Milk. Whether you love it or hate it, it is an important drink full of nutrients that are essential for a healthy balanced diet. Cow's milk contains 285 mg of calcium, which represents 22% to 29% of the daily recommended intake of calcium for an adult. Milk is inexpensive to drink, can be drunk hot or cold and can be used extensively in cooking or making desserts.

Milk can be used in all different things such as, tea, coffee, hot chocolate and cereal. It is an essential on most people’s shopping lists each week as it can be used in a variety of different ways. It is a main ingredient of food items such as cheese, eggs and of course milk. It can be bought from a wide variety of shops, such as Wilkinsons, Iceland and even B&M. The most popular type of processed milk is pasteurized. This is the safest form of milk as it is heated up in order to kill all the harmful bacteria. Following milk being pasteurized it is then standardized in order to lower fat content levels and homogenized, which is to break down the fat globules and spread them through the milk.

There is also many different types of milk such as whole, semi skimmed, 1% fat and skimmed to name but a few. According to our research we founded that people prefer to drink semi skimmed milk. Semi skimmed milk contains a meagre 1.7% fat. It retains a rich creamy flavoured and this type of milk is suitable for all apart from children under 2 years old. Semi skimmed is often recommended by doctors for those who suffer from diabetes or certain types of allergies.

Throughout the world, there are more than 6 billion consumers of milk and milk products. . It was reported in 2007 that with increased worldwide prosperity and the competition of bio-fuel production, both the demand for and the price of milk had substantially increased worldwide. Now farmers could earn a minimum of 22p per litre of milk, which is below the break-even point for many cattle farmers. According to the news paper ‘THE WEEK’ thousands of dairy farmers from several EU countries descended on Brussels for demonstrations over falling milk prices. Many people choose to simply buy their milk from shops such as Asda or Tesco’s, but there is still a large amount of people who buy their milk from milkmen who deliver to their door. We spoke to the manager of Dairy Crest Depot in Saughall Massie to hear his views on door to door sales.

Bone growth is greatest in childhood and teenage years when there are growth spurts. As milk contains calcium, which helps make strong teeth and bones, it is vital that it is included in children’s and adolescent’s diets. That is why schools offer milk to students who buy school dinners.

In almost all mammals, milk is fed to infants through breastfeeding, either directly or by expressing the milk to be stored and consumed later. However some mothers find it difficult to produce milk for their children, whether they are ill or their baby needs more than they can provide. Fortunately, there is an alternative. It is a use of human breast milk from other sources and this can be provided from Milk banks all over the world, 17 of them being situated in the UK.

Enjoying healthy food and drink is beneficial for humans, however there many everyday food phobias, One of these phobias being lacto phobia.

Editing

For the Dinner Ladies interview, we had to zoom in to improve the mise en scene. Also, this was to improve the framing, as there was a woman who was slightly shown in the corner of the screen, so the zooming in hid her.

To erase any unnecessary answers, we used the razor tool. This was vital, as our footage took up almost 12 minutes, so we had to cut down a lot of footage. To pick the most important parts of the interviews, we used the Set In Point and Set Out Point tools.

I think the hardest challenge was cutting down the information, as we had to take out over half the footage and it was hard trying to think what was important and what wasn't as important. Once we had cut the documentary down to 5 minutes, we had to put th cut aways and music bed in, which I thought went smoothly, as we just had to follow the Edit Decision List.

We had to re-film the Milk Depot, as the man's microphone wasn't switched on. It was a good thing this happened, as it was the first interview we done, so it made us more aware of the set up for the next interviews. We had to re-film the girl who didn't like milk, again, as the mise en scene wasn't good, as the pictures of milk stopped half way throught the framing.

Edit Decision List

Logging Sheets